Author Archives: Madison Schidlowski

From Chaos to Clarity: How The Crackerjack Shack Found Its Flow

Back in 2010, The Crackerjack Shack decided to dip its toes into the world of ecommerce. At first, it felt exciting… more customers, bigger reach, the promise of smoother workflows (emphasis on promise). But behind the storefront it was like … Read More

When the Glow Fades: The Search for Smarter Workflows

Orders were flying in. Business was glowing (literally). When Janos Hampel launched Stellar Lighting UK, it wasn’t just about selling lights. It was about creating moments. LED and fibre optic star ceilings that mimic the night sky. Automatic stair lights … Read More

How to Start an Online Business (Without Burning Out Before You Begin)

It’s tempting to jump straight into design mode. Logo. Website. Fonts. “Ooh, what if I called my premium clothing brand, Tee Haus”? Pause. Before you touch any of that, ask yourself: Does this solve a real problem for someone? You … Read More